{"id":37346,"date":"2025-06-11T14:14:38","date_gmt":"2025-06-11T12:14:38","guid":{"rendered":"https:\/\/qok.nyy.mybluehost.me\/?page_id=37346"},"modified":"2025-06-11T14:24:14","modified_gmt":"2025-06-11T12:24:14","slug":"privacy-policy-2","status":"publish","type":"page","link":"https:\/\/pixelcommunication.it\/en\/privacy-policy-2\/","title":{"rendered":"Privacy policy"},"content":{"rendered":"
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\u00a0PRIVACY POLICY<\/h3>

PIXEL S.R.L.S. UNIPERSONALE
P.IVA: 01858560897
Sede legale e operativa: Via G. Lavaggi, 201 \u2013 96011 AUGUSTA (SR)
Email: info@pixelcommunication.it
Sito web: https:\/\/pixelcommunication.it<\/p>

—–<\/p>

\u00a01. PREMESSA<\/strong><\/p>

La presente Informativa sulla Privacy \u00e8 redatta ai sensi del Regolamento UE 2016\/679 (GDPR) e del D.Lgs. 196\/2003 come modificato dal D.Lgs. 101\/2018.<\/p>

PIXEL S.R.L.S. UNIPERSONALE (di seguito \u201cPixel Communication\u201d, \u201cTitolare del trattamento\u201d o \u201cnoi\u201d) rispetta la privacy dei propri utenti e si impegna a proteggere i dati personali raccolti.<\/p>

2. DATA CONTROLLER<\/strong><\/p>

Data controller:<\/strong>
PIXEL S.R.L.S. UNIPERSONALE
Via G. Lavaggi, 201 \u2013 96011 AUGUSTA (SR)
P.IVA: 01858560897
Email: info@pixelcommunication.it<\/p>

\u00a03. TYPES OF DATA COLLECTED<\/strong><\/p>

3.1 Data provided voluntarily<\/strong><\/p>

\u2013 Personal data: first name, surname, company name
\u2013 Contact data: email address, phone number, postal address
\u2013 Business data: company name, VAT number, tax code
\u2013 Billing and shipping data: addresses, recipient codes, certified email (PEC)
\u2013 Payment data: information necessary for payment (via secure gateways)
\u2013 Preferences: product customisation choices, communication preferences<\/p>

3.2 Data collected automatically<\/strong><\/p>

\u2013 Browsing data: IP address, browser type, operating system
\u2013 Cookies and tracking technologies: as specified in the Cookie Policy
\u2013 Usage data: pages visited, time spent, actions taken
\u2013 Advertising data: interactions with adverts and marketing campaigns
\u2013 Geolocation data: approximate location for advertising purposes<\/p>

3.3 Data from third-party sources<\/strong><\/p>

\u2013 Social media: public data from social platforms for advertising campaigns
\u2013 Commercial partners: data shared for marketing purposes (where permitted)
\u2013 Service providers: technical data from plugins and integrations used<\/p>

4. PURPOSES AND LEGAL BASIS OF PROCESSING<\/strong><\/p>

4.1 Performance of the contract (Art. 6.1.b GDPR)<\/strong><\/p>

\u2013 Order and sales management
\u2013 Payment processing
\u2013 Product shipping
\u2013 Returns and warranty management
\u2013 Customer service
\u2013 Accounting and tax obligations<\/p>

4.2 Legitimate interest (Art. 6.1.f GDPR)<\/strong><\/p>

\u2013 Direct marketing: sending commercial communications about our products\/services
\u2013 Commercial profiling: analysing preferences to improve the offer
\u2013 Security: fraud prevention and IT system protection
\u2013 Service improvement: site usage analysis and user experience optimisation<\/p>

4.3 Consent (Art. 6.1.a GDPR)<\/strong><\/p>

\u2013 Email marketing: sending newsletters and promotional communications
\u2013 Personalised advertising: advertising on third-party platforms
\u2013 Remarketing: personalised ads based on browsing
\u2013 Marketing profiling: creating detailed profiles for targeted campaigns
\u2013 Profiling cookies: behavioural tracking for advertising<\/p>

4.4 Legal obligation (Art. 6.1.c GDPR)<\/strong><\/p>

\u2013 Tax and accounting obligations
\u2013 Mandatory communications to competent authorities
\u2013 Document retention for legal terms<\/p>

5. PROCESSING METHODS<\/strong><\/p>

I dati personali sono trattati con strumenti informatici e\/o telematici, con modalit\u00e0 organizzative e logiche strettamente correlate alle finalit\u00e0 indicate.<\/p>

5.1 Security measures<\/strong><\/p>

\u2013 Encryption of sensitive data
\u2013 Access limited to authorised personnel
\u2013 Regular and secure backups
\u2013 Firewall and antivirus protection
\u2013 Continuous system monitoring<\/p>

6. COMMUNICATION AND DISCLOSURE OF DATA<\/strong><\/p>

6.1 Categories of recipients<\/strong><\/p>

Data may be communicated to:<\/p>

Service providers (Data Processors):<\/strong><\/p>

\u2013 Hosting providers and cloud services
\u2013 Email marketing services (e.g. Mailchimp, SendGrid)
\u2013 Advertising platforms (Google Ads, Facebook Ads, Instagram, LinkedIn)
\u2013 Analytics services (Google Analytics, Facebook Pixel)
\u2013 Payment gateways (PayPal, Stripe, banks)
\u2013 Couriers and shippers
\u2013 Customer support and CRM services
\u2013 WooCommerce plugins and integrations
\u2013 Remarketing and retargeting services<\/p>

Authorised parties:<\/strong><\/p>

\u2013 Tax consultants and accountants
\u2013 Law firms
\u2013 Credit institutions
\u2013 Competent authorities (upon legal request)<\/p>

6.2 International transfers<\/strong><\/p>

Alcuni fornitori di servizi potrebbero trasferire dati verso Paesi terzi. In tali casi garantiamo adeguate misure di protezione tramite:<\/p>

\u2013 European Commission adequacy decisions
\u2013 Standard contractual clauses
\u2013 Privacy Shield certifications (where applicable)
\u2013 Other appropriate safeguards provided by the GDPR<\/p>

7. DATA RETENTION<\/strong><\/p>

7.1 Retention criteria<\/strong><\/p>

\u2013 Contractual data: 10 years from the end of the relationship
\u2013 Tax and accounting data: according to current tax regulations
\u2013 Marketing data with consent: until consent is withdrawn
\u2013 Browsing data: 26 months (analytics cookies)
\u2013 Advertising data: according to the policies of the platforms used<\/p>

7.2 Automatic deletion<\/strong><\/p>

I sistemi sono configurati per la cancellazione automatica dei dati scaduti, salvo obblighi di legge contrari.<\/p>

8. RIGHTS OF THE DATA SUBJECT<\/strong><\/p>

Under the GDPR, the data subject has the right to:<\/p>

8.1 Rights of access and control<\/strong><\/p>

\u2013 Access: obtain information about their processed data
\u2013 Rectification: correct inaccurate or incomplete data
\u2013 Erasure: obtain the deletion of data (right to be forgotten)
\u2013 Restriction: restrict processing in specific circumstances
\u2013 Portability: obtain the data in a structured, readable format<\/p>

8.2 Rights of objection<\/strong><\/p>

\u2013 General objection: object to processing for legitimate interest
\u2013 Marketing objection: object to direct marketing at any time
\u2013 Profiling objection: object to automated profiling<\/p>

8.3 Consent<\/strong><\/p>

\u2013 Withdraw consent: withdraw consent at any time
\u2013 Manage preferences: change marketing and cookie preferences<\/p>

8.4 How to exercise<\/strong><\/p>

Rights can be exercised by contacting:<\/p>

\u2013 Email: info@pixelcommunication.it
\u2013 Post: Via G. Lavaggi, 201 \u2013 96011 AUGUSTA (SR)<\/p>

We will respond within 30 days of the request.<\/p>

9. MARKETING AND PROFILING<\/strong><\/p>

9.1 Direct marketing<\/strong><\/p>

We use the data for:<\/p>

\u2013 Sending commercial offers via email
\u2013 Personalised promotional communications
\u2013 Satisfaction surveys
\u2013 Invitations to events and promotions<\/p>

9.2 Advertising and remarketing<\/strong><\/p>

We advertise on:<\/p>

\u2013 Google Ads: search and display network ads
\u2013 Facebook and Instagram: targeted advertising campaigns
\u2013 LinkedIn: B2B marketing
\u2013 Other digital channels: according to market opportunities<\/p>

9.3 Profiling<\/strong><\/p>

We create profiles based on:<\/p>

\u2013 Purchase history
\u2013 Browsing behaviour
\u2013 Expressed preferences
\u2013 Demographic data
\u2013 Interactions with marketing content<\/p>

9.4 Advertising opt-out<\/strong><\/p>

You can object to personalised advertising via:<\/p>

\u2013 Account settings
\u2013 Unsubscribe link in emails
\u2013 Browser privacy controls
\u2013 Advertising platform settings<\/p>

10. COOKIES AND TRACKING TECHNOLOGIES<\/strong><\/p>

We use cookies and similar technologies for:<\/p>

\u2013 Site operation (technical cookies)
\u2013 Performance analysis (Google Analytics)
\u2013 Personalised advertising (profiling cookies)
\u2013 Social media integration
\u2013 Remarketing and retargeting<\/p>

For more details see our Cookie Policy.<\/p>

11. WOOCOMMERCE PLUGINS AND INTEGRATIONS<\/strong><\/p>

Il nostro sito utilizza WooCommerce con diversi plugin e integrazioni che potrebbero trattare dati personali:<\/p>

\u2013 Payment plugins
\u2013 Shipping systems
\u2013 Marketing automation tools
\u2013 Analytics and tracking
\u2013 Chat and customer support
\u2013 Social media integration<\/p>

Ogni integrazione \u00e8 configurata nel rispetto della privacy e utilizza solo i dati necessari per le proprie funzioni.<\/p>

12. MINORI<\/strong><\/p>

I nostri servizi non sono destinati a minori di 16 anni. Non raccogliamo consapevolmente dati di minori senza consenso genitoriale.<\/p>

13. CHANGES TO THIS POLICY<\/strong><\/p>

Questa informativa pu\u00f2 essere aggiornata periodicamente. Le modifiche sostanziali saranno comunicate tramite:<\/p>

\u2013 Notice on the website
\u2013 Email to registered users
\u2013 Other appropriate means<\/p>

14. RECLAMI<\/strong><\/p>

In caso di violazioni, \u00e8 possibile presentare reclamo al Garante per la Protezione dei Dati Personali:<\/p>

\u2013 Website: www.gpdp.it
\u2013 Email: garante@gpdp.it
\u2013 Phone: 06.696771<\/p>

15. CONTACTS<\/strong><\/p>

For any privacy-related matter:<\/p>

\u2013 Email: info@pixelcommunication.it
\u2013 Address: Via G. Lavaggi, 201 \u2013 96011 AUGUSTA (SR)<\/p>

—–<\/p>

Last updated: 10-06-2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

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